Copywriter Job at David's Bridal, King of Prussia, PA

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  • David's Bridal
  • King of Prussia, PA

Job Description

At David’s Bridal, we empower our customers and our employees to stay true to their dreams and find the one, whether that means the wedding dress that matches her personal style—or the career that’s a perfect fit.   We’re looking for leaders with diverse backgrounds and fresh ideas to help create a uniquely personal retail experience.


Join a company that dominates the products in their category – 1 out of 3 being sold by them and taking care of them with one of the highest customer service scores in retail!


We Make Dreams Happen!

 

We would love to see what you have been working on! Please provide a link or PDF to writing portfolio.

The Copywriter will be responsible for creative copy development for The Pearl marketing materials, including advertising, look books, print collateral, web pages, emails, and promotional pieces. Working closely with both print and digital teams, the Copywriter will ideate creative concepts with effective copy while leveraging AI tools to enhance content creation and streamline workflows.

 

Essential Functions:

  • Create innovative advertising and marketing copy for promotions, products, and services, utilizing AI-driven insights to inform creative strategies.
  • Develop compelling copy and concepts for new and existing marketing programs, including print and digital advertising, look books, emails, and website content, integrating AI tools for improved efficiency and creativity.
  • Consistently deliver clear, concise, and credible copy that aligns with the creative strategy and resonates with target audiences.
  • Translate brand positioning objectives into engaging messaging, optimized for delivery through various media, while using AI analytics to refine approaches.
  • Research, organize, and write original content; ensure quality through thorough editing and proofreading, potentially employing AI assistance for grammar and style checks.
  • Regularly review competitive sites and analyze AI-generated insights to share innovative ideas with the team.

 

Qualifications – Knowledge, Skills & Abilities (required or preferred):
Education:

  • Bachelor’s Degree or equivalent work experience required.

Years of Related Experience:

  • Minimum 3 years’ experience in advertising, catalog/marketing, or editorial writing.

Required Skills & Abilities:

  • Proficient on the Mac and the Internet, with familiarity in using AI tools for content generation and optimization.
  • Strong portfolio showcasing creative copy solutions and effective messaging strategies.

Other Requirements:

  • Demonstrate creativity and possess strong writing and interpersonal skills; able to multitask while working under deadlines.
  • Ability to balance a diverse portfolio of assignments.
  • Detail-oriented with a good ability to plan and accomplish goals within time and budgetary constraints.
  • Clear, concise writing style, with a knack for persuasive communication.
  • Passionately share opinions, concepts, and information with the team and stakeholders.

Physical Requirements:

  • Ability to communicate promptly and accurately via computer, telephone, or similar device with or without assistive technology.
  • Ability to perform sedentary work.

 

Join our dynamic team and help craft compelling narratives that resonate with our audience, while harnessing the power of AI to elevate your copywriting skills!

Now that we’ve popped the question, please say “I do”.

Full Time Opportunity – A comprehensive benefits package is available.

  • Rewarding Environment and Competitive Pay
  • Generous Team Member Discount After First Pay Period
  • Dayforce Wallet – Get Paid Early!
  • Health/Dental/Vision Insurance
  • 401K Program
  • Paid Vacation, Sick Days & Holidays
  • Pet Benefits

Love wins when love is for Everyone!

Our mission at David’s Bridal is to embrace the ideas of Diversity, Equity, and Inclusion. It is our goal to build a workforce that is as representative as the customers we serve. We vow to create a culture where all forms of diversity are celebrated and seen as valuable.  

 

David’s Bridal encourages applications from all qualified candidates. David’s Bridal has a great record of accommodating persons with disabilities. Contact Human Resources at humanresources@dbi.com or 610.943.6200 if you need accommodation at any stage of the application process or want more information on our accommodation policies.

Disclaimer: The preceding job description has been designed to highlight the general nature and level of work performed by employees within this classification.  It is not designed to contain or be interpreted as a comprehensive description of all duties, responsibilities and qualifications required of employees assigned to this job.  Actual duties and responsibilities will vary. The standard base pay range for this role is posted with a minimum and maximum rate.

 

The starting rate of pay offered will vary based on factors including but not limited to, position offered, location, training, and/or experience, and internal equity. This base pay range is specific to the state this role is posted in and may not be applicable to other locations. At David’s Bridal, it is not typical for an individual to be hired at the high end of the range in their role, and compensation decisions are dependent upon the details and circumstances of each position and candidate

Job Tags

Holiday work, Full time, Work experience placement,

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