Job Description

Planned Companies –Executive Vice President of Sales & Marketing – Job Description

Company Overview:

Planned Companies is one of the fastest-growing real estate services organizations in the country, delivering best-in-class janitorial, maintenance, concierge/front desk, and security services through our three divisions: Planned Building Services, Planned Security Services, and Planned Lifestyle Services. With over 125 years of experience and four generations of family management, we continue to set the standard for excellence in real estate services, supporting clients across the United States. Today, we have a dedicated team of 5,000 employees across 11 states, ensuring seamless service delivery to our valued clients.

Our clients—including ownership groups, property management companies, boards, and associations—rely on us for professionally screened, trained, and qualified personnel who enhance the safety, cleanliness, and hospitality of their properties. Our in-house recruitment team utilizes our I-PLAN recruiting methodology to identify and hire candidates with the right skills and dedication.

At Planned Companies, we don’t just hire—we develop. Our dynamic training programs are designed to maximize productivity and reliability, ensuring our associates stand out from the competition. Additionally, our rigorously trained management team provides professional oversight and supervision to every field associate, guaranteeing our clients receive unparalleled service excellence.

Our company culture is built on accountability, professionalism, and a commitment to service excellence, making us a trusted and valued partner in the industry.

Summary

The Executive Vice President (EVP) of Sales is the company’s leader for the Sales and Marketing function, responsible for driving revenue growth, enhancing brand visibility, developing strategic partnerships, and leading a high-performing sales team. This role requires a strategic, results-driven executive who will oversee the development and execution of sales and marketing initiatives to accelerate business expansion and market penetration. The EVP will work closely with the company’s executive leadership team to align sales objectives with overall business goals while ensuring Planned Companies maintains its industry-leading reputation.

Primary Job Responsibilities:

• Revenue Growth & Business Development
• Develop and execute sales strategies to achieve revenue targets and drive business growth.
• Identify new market opportunities and expand Planned Companies’ service footprint across key verticals, including Schools, Healthcare, Corporate/Commercial, and Residential sectors.
• Lead the sales function to consistently exceed performance expectations for new business acquisition and revenue generation.
• Leadership & Sales Team Development
• Build, mentor, and manage a high-performing sales team, ensuring accountability for key performance indicators (KPIs) and revenue goals.
• Implement a strong coaching culture that fosters professional growth, sales excellence, and continuous improvement.
• Establish clear performance benchmarks and track progress, taking corrective actions when necessary to ensure success.
• Strategic Marketing & Brand Positioning
• Oversee the development and execution of marketing campaigns to enhance brand awareness and lead generation efforts.
• Leverage digital marketing, social media, SEO, pay-per-click, and PR strategies to strengthen Planned Companies’ brand presence.
• Identify and execute strategic partnerships to expand the company’s market reach and competitive advantage.
• Client Engagement & Relationship Management
• Cultivate and maintain strong relationships with key clients and industry stakeholders to drive long-term business partnerships.
• Conduct regular client visits, assess their needs, and identify opportunities for upselling and cross-selling Planned Companies’ services.
• Represent Planned Companies at trade shows, industry conferences, and networking events to promote brand visibility and build industry relationships.
• Financial & Operational Oversight
• Develop and manage the annual sales budget, forecasting revenue targets and monitoring financial performance.
• Analyze market trends, competitor activities, and client demands to adjust sales strategies as needed.
• Ensure the effective utilization of CRM tools to track sales activities, manage pipelines, and generate data-driven insights.
• Collaboration with Executive Leadership
• Partner with the Presidents and EVPs of each business unit to align sales initiatives with organizational goals.
• Provide regular sales performance updates and strategic recommendations to the executive team.
• Contribute to the overall strategic planning of the company, driving innovation and business transformation initiatives.

Requirements:

• 10+ years of experience in sales and marketing leadership, preferably in the service industry.
• Proven track record of successfully leading sales teams to exceed revenue targets in a quota-driven environment.
• Strong leadership qualities with exceptional communication and interpersonal skills.
• Experience in business development, strategic planning, and relationship management.
• Deep understanding of sales operations, customer service, and market expansion strategies.
• Bachelor's degree, Masters Degree preferred

Additional Attributes:

• Results-oriented, strategic thinker with a growth-driven mindset.
• Innovative and creative approach to sales and marketing.
• Ability to manage multiple priorities in a fast-paced, dynamic environment.
• Strong problem-solving and negotiation skills.
• Proven ability to build and maintain relationships with key clients and industry leaders.

Working Conditions & Travel Requirements:

• Based in the Tri-State area near Corporate HQ in Parsippany NJ
• Flexibility to travel frequently to various markets, including the Northeast, Mid-Atlantic, South, and West Coast, for trade shows, client meetings, and business development initiatives.
• Regular office setting with occasional site visits to client locations.

“ Planned Companies is an equal opportunity employer. Planned Companies does not discriminate on the basis of race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity, or any other reason prohibited by law in the provision of employment opportunities and benefits.”

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